Brand Profile




Cocokind creates affordable, botanical-forward skincare with a side of self-acceptance. All of Cocokind's formulas live up to their promises, delivering hydration + skin barrier support (the two main requirements for glowy, happy skin) and are designed to make you feel good in your own skin. Cocokind is always affordable + transparent about what's inside the bottle. 

Founder Priscilla Tsai knows what it’s like to not feel good enough. Her skin struggles made her feel like she couldn't leave the house without a full face of makeup. She started Cocokind to change the status quo of the beauty industry and break the cycle of “aspirational beauty”. Cocokind exists to ensure that all of us have a safe place in the beauty industry where we’re celebrated and accepted, exactly as we are. 

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